Clonedifsite Sticking To a Business Card Budget
Business cards are something that every professional needs to help promote their business or brand. They are a great way to introduce yourself to new prospective customers and clients, and helping to solicit referrals. It is much easier today than in the past to have business cards designed and printed. With a wide variety of online business cards providers, you can have almost any type of card, design or feature at the click of a mouse. The downside to this is that if you are not careful, the prices can really add up. Therefore, it is very important to use methods that will help you stick to a business card budget.
One of the easiest ways to really increase the price tag on your business card is to use a non-standard design. This can include a unique card shape or paper that is much heavier than normal. These types of cards will also command a premium price. In order to stick to your business card budget, you really need to focus on avoiding non-standard designs, shapes and sizes. Of course, there are some businesses that might benefit from having a more unique type of card. Even still, you might want to consider not adding all of those ‘overly creative’ bells and whistles you have been thinking about.
Take Advantage of Offers:
Many times, you can find a really great introductory offer for the design and printing of business cards. There have been online deals which will even give you a certain number of free cards (250 to 500) if you pay for the shipping. This is an excellent way to control and stick to a budget. It may even be possible to go from free offer to free offer. That would certainly be a great way to not over-spend on business cards.
There are a few downsides to many of these free offers. They may only include a limited number of templates or designs. Additionally, you might not be able to upload your own images to use on the cards. And, you should expect to receive a lot of email trying to get you to re-order at the regular price. Even still, the low initial price might be well worth it.
Stick to the Basics:
This includes the information you put on your cards as well as how they are designed. Many places will charge extra for premium weight paper. While we never would advise anyone to use a light or flimsy type of card stock, you also do not need to go for the heaviest weight paper available. The same holds true for the heaviness of the ink. Also consider limiting your information to what is the most important (since many places will charge extra for additional lines of text). Certainly include your social media profile links and email (and phone number), but maybe consider leaving off your home address.
Color is also another area where costs can add up quickly. For example, do not use 4-color ink if you can really get by with 2-color. In many cases, you will find that just simple black ink will do the job perfectly…and without additional expense. Consider how your cards will look with a nice matte finish instead of adding that extra glossy or UV finishing.
Sticking to a business card budget revolves around making smart choices and decisions. Standard shapes, sizes and designs will almost always be less expensive than non-standard. Taking advantage of business card offers and sticking to the basics will also help you to stay within budget. Most importantly, you can still have a great looking and impressive business card without spending a lot of money by following these tips.